Chloe luxury sustainability
Chloé, the iconic French fashion house, has emerged as a leader in sustainable luxury fashion. Under the creative direction of Gabriela Hearst, Chloé has made significant strides in incorporating sustainability into its core values and business practices.
Chloé's ethos is built on three pillars: femininity, modernity, and free-spirited elegance. The brand celebrates women's individuality and style through its soft, comfortable, and elegant designs. In recent years, Chloé has placed a strong emphasis on sustainability, aiming to increase the proportion of responsible and lower-impact materials to 90% by 2025.
In 2021, Chloé became the first luxury fashion house to earn a B Corp certification, a rigorous standard that requires companies to meet high social and environmental performance standards. This certification verifies Chloé's commitment to sustainability and accountability, with the brand setting science-based targets to reduce its climate and biodiversity impact.
Chloé's recent collections have showcased its dedication to sustainable practices. The Spring/Summer 2022 collection featured 58% environmentally lower-impact materials, up from 40% in the previous season. The brand also introduced Chloé Craft, a line of ultra-luxury pieces made entirely by hand in collaboration with independent artisans, supporting traditional craftsmanship and reducing industrialization.
Through its products, initiatives, and certifications, Chloé is transforming the luxury fashion industry by proving that sustainability and elegance can coexist. The brand's commitment to female empowerment, responsible sourcing, and reducing its environmental impact sets a new standard for luxury fashion.